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How To Think About

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How To Think About

The How To Think About series from Think with Google shares insights about today’s most effective marketing strategies and tools directly from the Google experts who develop, analyze, and oversee their creation.

Our team took a YouTube-first approach to break down complex subjects into actionable takeaways speaking directly to practitioner-level marketers and featuring Google experts. We established bespoke design and typography treatments, shot with a multi-camera approach to create an engaging conversational explainer video — all to establish Think with Google as a marketing thought-leader on YouTube.

How to build a marketing measurement plan while considering user privacy

How conversion modeling helps you measure what matters

How to create a privacy strategy that builds brand trust

3 ways to multiply business results with Google AI

Creative Direction: Anne Butcher and Marcos Huasta
Producer: Kimmie Yan
Art Direction: Amy Lewin
Copywriting: Linda Nguyen
Animation: Nata Molina
Design: Brenda Lukaszewicz
Video Editing: Rob Bradley